Corporate Vision - For SMALL Businesses!
Originally established in October
1986, Caledonian Television™ is an affordable full service business
video production company working to the same standards used in
broadcast television. We make video for business and only for
business - eliminating the very serious risks associated with engaging
'semi pros' and other untrained, unqualified amateurs.
Caledonian TV™ is proud to be a small family business,
specialising meeting the needs of those with very restrictive budgets such
as ambitious startups, sole traders, micro-businesses, SME, third sector
and public service organisations. What we offer is a one-to-one personal
service on the 'human scale'. We have no need for pretence nor the hard
sell.
We're not so-called
'Videographers' or 'video marketers'. We are instead highly experienced, legitimately
qualified, video production specialists. Caledonian
Television™ is owned and run by an ITV-trained broadcast professional and
former Lecturer in Television Production. - We're not 'fly by nights',
didn't just 'fall into' video production from some or other unrelated
field, nor have we simply grafted video production on as an afterthought
to some other 'Jack of All Trades' style collection of half-baked
offerings...
What we bring are decades of
experience to addressing your needs, working with your team
and your choice of creatives - to achieve your
communication goals.
We provide is a complete, truly professional script-to-screen
service.
Good quality,
good value and the proper tools for the job in the hands of skilled
people.
No
smoke, no mirrors nor childish novelties. We will simply make you an
affordable programme that is not only a creative and effective
piece of business communication, but one which you can actually be sure
is legally safe and technically fit to
publish online or show in public. And we will
ensure that your business video meets the technical standards necessary
to be shown in a cinema, broadcast on TV, uploaded to YouTube,
distributed on DVD or Blu-Ray, sent out on a memory stick or simply
embedded on your own website...
We
won't put your business at risk during production either! Naturally, we operate on location in
compliance with all legislative requirements and your industry's
operational policies and procedures. Everything we shoot meets or
exceeds the EBU 'tier 2' HD broadcast standard for topical content. And
every programme we make is actively project-managed, using the same
methods found in Broadcast TV - with, of course, the benefit
of almost 35 years experience making video specifically for Scotland's
businesses.
What's
unusual is that while our service is provided to 'blue chip'
industry standards - it is geared to the budgets of Sole
Traders, micro-businesses and SMEs.
PROFESSIONAL CREWS. We only use crew who have
successfully studied TV or Film production at a legitimate UK
Academic Institution and/or trained with a major UK broadcaster
such as the BBC or one of the ITV companies.
The Caledonian Television
Company™ is still owned and run by its founder, Matt Quinn; an
ITV-trained cameraman - and former Lecturer in Television
Production - with over forty years of genuine broadcast
experience to his name!
PROFESSIONAL EQUIPMENT. We shoot on genuine
broadcast TV cameras - NOT DSLRs! We edit to meet EBU AS-11
broadcast standards for topical content on full edit suites. And
naturally, we use traditional broadcast lighting and sound.
Inexpensive - Creative - Experienced
Properly trained people with the right kit - the
real deal!
As creative video specialists, we
offer a complete service which takes you from a basic outline or even just
a vague idea to a complete finished programme. In order to protect your
business interests we particularly ensure copyright and legal
compliance is properly dealt with at every production
stage. In terms of technical standards we work to the AS-11
specifications required by UK and European broadcasters for topical
content in HD.
We made our
first corporate video in 1986, uploaded our first digital video to the
internet in 1997, shot our last analogue video in 1999 and moved fully
to HD in 2007!
So, yes, of course we can help with your video strategy and
advise on how best to deploy video - we've been doing that since the
1980s. And we will freely help and advise you when it comes to uploading
your video to the web, preparing it for public display or indeed for
broadcast. - That is all just a basic part of the service!
We work collaboratively with your choice of web
designers, graphics artists, PR, Advertising and marketing agencies etc.
and do so in absolute confidence with robust NDAs as a standard part of
our operational terms. And for those actually running legitimate
creative agencies, we are very happy to offer advantageous terms that
facilitate partnership working and allow them to integrate high quality
video production within their own offering.
What does it cost?
The first thing most people ask about is price. And because each
and every programme is bespoke that really is a 'how long is a piece
of string' question. Ultimately it's impossible to answer accurately
until we assess your particular needs. However, we think it's
only fair to give at least 'ballpark' idea of what things cost.
- If
you're within about 50 road miles of our base near Livingston, West
Lothian, we can make you a basic professionally produced business
video from as little as £600 inclusive. This includes a 1/2
day shooting at a single location, library music and basic graphics derived
from your existing materials - a complete programme in every
sense of the word. More
typically, programmes fall into the £1200-£1500 range while the
average spend with us across the board is currently about £5000.
- We are also happy to produce regular
programmes along a common theme or branding. - Ideal for 'video
podcasts' or brand development through video newsletters - this
service starts from around £10,000 per annum for 12
programmes on a monthly basis. - Naturally we can also offer
terms for any other frequency of filming and/or presentation. And we
are happy to film and document your projects as they progress and
develop.
- That isn't the limit of our
capabilities - we can (through our broadcast production partners)
organise and access specialist facilities such as multi-camera
studios, broadcast quality drones and helicopters, international crews
and even underwater filming.
Care to talk? Want to find out more? Or just push some
ideas around the table? No cost, no obligation, no hard-sell nor silly
sales patter! Just an honest, down to earth, face-to-face chat with
one of our project managers. We're always pleased to hear from
potential clients and partners, and invite you to talk to us, without
any obligation or pressure, as early as possible in your project.
