Corporate Vision - For SMALL Businesses!
Originally established in October
1986, Caledonian Television™ is an affordable full service business
video production company. We make genuinely professional
video for sales, promotion, social media, training, education, exhibition,
advertising and other business purposes. - No nonsense - no smoke,
no mirrors, no silly novelties - and definitely no hard sell!
Using real TV cameras with
broadcast quality lighting and sound - your programme will be
made to the same technical standards required by UK and European
broadcasters for HD topical content. In order to protect your business
interests, we particularly ensure copyright and operational
compliance are properly handled at every production stage. By
this means we eliminate the potential legal, quality and technical risks
to your business posed by using untrained 'semi pros' and other,
We are geared to meeting the needs
of those with restrictive budgets such as ambitious startups, sole
traders, micro-businesses, SME, third sector and public service
organisations. And we keep our prices low simply by eliminating
cost-drivers that do not directly contribute to the quality of
your programme. We don't, for example, ask you to pay through the nose for
us being holed-up in an expensive city-centre office. - And we
certainly don't try to sell you on 'free' bars or childish rubbish
about being 'Pirates'!
At Caledonian Television™ we make
video for intelligent people... We don't just 'create
around feelings' or any other such nebulous thing. - As legitimate
professionals we use proven broadcast production strategies to assess your
business needs and discover the best approach to meet them. We never
approach any enquiry hell-bent on closing a sale. And if a high
quality video just isn't feasible or right for your
project we'll happily tell you so at an early stage... without
pressure or obligation or cost.
As masters of our own, we strongly
reject the 'Jack of all trades' mentality. - Although we do provide
professional assistance with using video in a marketing context for
instance , we don't pretend to be a 'video marketing agency', because
almost 35 years of experience has taught us that video is only one
possible element of a coherent marketing mix. We're not in the
business of upselling overpriced hosting or SEO services either! -
Although of course helping you find and upload to the best
platform is just part of the job.
We're here to compliment
legitimate marketers, PR organisations and fellow creatives - not to
undermine or poach work from them . - That's as well as to
support those entrepreneurs who know their own business and know their own
We're also very happy to tell you
that we are - quite proudly and deliberately - a small,
independent family business. So we won't insult your intelligence with
'Dell Boy' style claims of being 'International Traders' - Even
though we really have actually produced video as far afield as
New York, Paris and Peckham - we're actually here to meet the needs of the
majority of real-world businesses right here in Scotland.
PROFESSIONAL CREWS. We only use crew who have
successfully studied TV or Film production at a legitimate UK
Academic Institution and/or trained with a major UK broadcaster such
as the BBC or one of the ITV companies.
The Caledonian Television
Company™ is still owned and run by its founder, Matt Quinn; an
ITV-trained cameraman - and former Lecturer in Television
Production - with over forty years of genuine
broadcast experience to his name!
PROFESSIONAL EQUIPMENT. We shoot on real broadcast
TV cameras - NOT DSLRs! We edit to meet EBU AS-11 broadcast
standards for topical content on full edit suites. And naturally, we
use traditional broadcast lighting and sound.
Inexpensive - Creative - Experienced
Properly trained people with the right kit - the
We made our
first corporate video in 1986, uploaded our first digital video to the
internet in 1997, shot our last analogue video in 1999 and moved fully
to HD in 2007!
So, yes, of course we can help with your video strategy and
advise on how best to deploy video - we've been doing that since the
1980s. And we will freely help and advise you when it comes to uploading
your video to the web, preparing it for public display or indeed for
broadcast. - That is all just a basic part of the service!
We work collaboratively with your choice of web
designers, graphics artists, PR, Advertising and marketing agencies etc.
and do so in absolute confidence with robust NDAs as a standard part of
our operational terms. And for those actually running legitimate
creative agencies, we are very happy to offer advantageous terms that
facilitate partnership working and allow them to integrate high quality
video production within their own offering.
What does it cost?
The first thing most people ask about is price. And because each
and every programme is bespoke that really is a 'how long is a piece
of string' question. Ultimately it's impossible to answer accurately
until we assess your particular needs. And we will always put
together a bespoke package for you.
However, we think it's only fair to
give at least 'ballpark' idea of what things cost...
you're within about 50 road miles of our base near Livingston, West
Lothian, we can make you a basic professionally produced business
video from as little as £600 inclusive. This includes a 1/2
day shooting at a single location, library music, and basic graphics derived
from your existing materials - a complete programme in every
sense of the word. More
typically, programmes fall into the £1500-£2000 range while the
average spend with us across the board is currently about £6000.
- We are also happy to produce regular
programmes along a common theme or branding. - Ideal for 'video
podcasts' or brand development through video newsletters - this
service starts from around £11,000 per annum for 12
programmes on a monthly basis. - Naturally we can also offer
terms for any other frequency of filming and/or presentation. And we
are happy to film and document your projects as they progress and
- That isn't the limit of our
capabilities - we can (through our broadcast production partners)
organise and access specialist facilities such as multi-camera
studios, broadcast quality drones and helicopters, international crews
and even underwater filming.
Care to talk? Want to find out more? Or just push some
ideas around the table? No cost, no obligation, no hard-sell nor silly
sales patter! Just an honest, down to earth, face-to-face chat with
one of our project managers. We're always pleased to hear from
potential clients and partners, and invite you to talk to us, without
any obligation or pressure, as early as possible in your project.