Corporate Vision - For SMALL Businesses!
When it comes to
business video our focus is on small businesses run by real
people living in the real world.
First established in October 1986,
at The Red Road in Springburn where the old Caledonian Railway
Company once ruled the rails - Caledonian Television™ is an affordable, full
service business video production company. Our roots are
in broadcast and we do provide crew for newsgathering and
documentary as well as research and production services. However, we
also make genuinely professional video for sales, promotion,
social media, training, education, exhibition, advertising and most other
other business purposes.
We're here to compliment legitimate marketers, PR organisations, designers
and other fellow creatives - not to undermine or poach work from them .
- That's as well as support those independent entrepreneurs who
know their own business, know their own minds and know their own
communication needs. - No smoke, no mirrors, no nonsense.
PROFESSIONAL CREWS. We only use crew who have
successfully studied TV or Film production at a legitimate UK
Academic Institution and/or trained with a major UK broadcaster such
as the BBC or one of the ITV companies.
The Caledonian Television
Company™ is still owned and run by its founder, Matt Quinn; an
ITV-trained cameraman - and former Lecturer in Television
Production - with over forty years of genuine
broadcast experience to his name!
PROFESSIONAL EQUIPMENT. We shoot on real broadcast
TV cameras - NOT DSLRs! We edit to meet EBU AS-11 broadcast
standards for topical content on full edit suites. And naturally, we
use traditional broadcast lighting and sound.
Using real TV cameras with
broadcast quality lighting and sound - your programme will be
made to the same technical standards required by UK and European
broadcasters for HD topical content. We project-manage all
programmes using the same techniques used in broadcast - and are led by a
seasoned broadcast professional with over 40 years of experience in
Educational, Broadcast and Business TV. In order to protect your
business interests, we particularly ensure copyright and
operational compliance are properly handled at every production
stage. And we deliver your programme in a variety of formats fit for
display anywhere from YouTube to a commercial cinema.
We work this way to eliminate the
potential legal, quality and technical risks to your business posed by
using untrained 'semi pros' and other, non-specialists. And we do that at
low cost. Our prices are geared to the needs of those with
restrictive budgets such as ambitious startups, sole traders,
micro-businesses, SME, third sector and public service organisations. And
we keep those prices low simply by eliminating cost-drivers that do not
directly contribute to the quality of your programme...
Television™ we make video for intelligent people... We
don't just 'create around feelings' or any other such nebulous
And as masters
of our own, we strongly reject the 'Jack of all trades' mentality.
Legitimate professionals - with the right
tools for the job!
The first thing most people
ask about is price. And because each and every programme is
bespoke that really is a 'how long is a piece of string' question.
Ultimately it's impossible to answer accurately until we assess your
particular needs. - And we will always put together a bespoke
package for you.
However, we think it's only
fair to give at least 'ballpark' idea of what things cost...
Although we do provide professional assistance with using video in a
marketing context for instance , we don't pretend to be a 'video marketing
agency', because almost 35 years of experience has taught us that video is
only one possible element of a coherent marketing mix. We're not in the
business of upselling overpriced hosting or SEO services either! -
Although of course
helping you find and upload to the best
platform is just part of the job.
As legitimate professionals we use proven broadcast production
strategies to assess your business needs and discover the best approach
to meet them. We never approach any enquiry hell-bent on closing a
sale. And if video just isn't feasible or right for your
particular project we'll happily tell you so at an early stage...
without obligation or cost.
you're within about 50 road miles of our base near Livingston, West
Lothian, we can make you a basic professionally produced business
video from as little as £600 inclusive. This includes a 1/2
day shooting at a single location, library music, and basic graphics derived
from your existing materials - a complete programme in every
sense of the word. More
typically, programmes fall into the £1500-£2000 range while the
average spend with us across the board is currently about £6000.
- We are also happy to produce regular
programmes along a common theme or branding. - Ideal for 'video
podcasts' or brand development through video newsletters - this
service starts from around £11,000 per annum for 12
programmes on a monthly basis. - Naturally we can also offer
terms for any other frequency of filming and/or presentation. And we
are happy to film and document your projects as they progress and
- That isn't the limit of our
capabilities - we can (through our broadcast production partners)
organise and access specialist facilities such as multi-camera
studios, broadcast quality drones and helicopters, international crews
and even underwater filming.
Care to talk? Want to find out more? Or just push some
ideas around the table? No cost, no obligation, no hard-sell nor silly
sales patter! Just an honest, down to earth, face-to-face chat with
one of our project managers. We're always pleased to hear from
potential clients and partners, and invite you to talk to us, without
any obligation or pressure, as early as possible in your project.